Many people see the world of finance as dog-eat-dog, but recent data indicates that the best companies are often the most empathetic ones. A Global Empathy Index report showed that the top 10 businesses on the index outperformed the bottom 10 by 50 percent.
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This makes perfect sense. Founders often build businesses out of a personal need to address their frustrations with the status quo in their industries. Developing a company around a passion or personal problem motivates many entrepreneurs to design high-quality products, by prioritizing honesty and transparency — not just profits and
source http://www.omnipopmag.com/2017/03/17/want-to-build-better-products-own-your-customers039-pain/
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